soho series: Subway Tiles that bring modernity to rustic bricks
Soho is a neighborhood in New York, charming and well known for being the scene of a very diverse and contemporary lifestyle. This is where the iconic 10x20cm format of the subwaytiles comes from., the little bricks.
For the series Soho, this reference, which is super modern, meets the rustic and natural of earthen bricks, resulting in a contemporary and universal product.
AC Quartz 84x84cm, Soho Powder Argila MA 10x20cm, Canyon Terracota BR 10x20cm | Photo: Evelyn Muller | Project: FGMF
Colors are Powder, Clay, Cotto, Terracotta, Canyon, Pollen e Camel, running away from the whites and the grays, but with a very natural proposal, in harmonious variations of clay.
Highlight for Terracotta, that brings the strong and striking presence of the scorched earth in a version with new contours for a purer and more humanized architecture.
Soho Cotto MA 10x20cm | Photo: Taito Studio | Production: Deborah Apsan |
Pollen, another important color in Eliane's color guide, features a highly saturated and stimulating yellow. Awakens the creativity, the optimism. The tone is playful and bright, ideal for creating atmospheres of well-being that inspire care and warmth.
Soho Pollen is also ideal for replacing metallic finishes in more essential proposals with a vegetal touch.. The format is 10x20cm in matt and also glossy finishes, for those who do not give up the mirrored look even in slightly more rustic and brutalist aesthetics such as bricks.
Watch the Soho series video: